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GA4 Website Analytics

GA4 website analytics: know what’s working and what’s not

Make smarter marketing decisions with data that actually makes sense.

If you’re still running your business on guesswork, you’re leaving money on the table. Google Analytics 4 (GA4) gives you powerful insights into how people are using your website — but only if it’s set up right.

At WebTech Solutions, we take the confusion out of GA4. We handle the full setup, custom tracking, and reporting — so you know what’s driving clicks, conversions, and real sales.

Why You Need GA4 (And Why We Make It Easy)

✅ See what’s really working
Track the pages, campaigns, and channels bringing in leads and customers — not just traffic.

✅ Set up properly by experts
We configure GA4 the right way from day one, with custom events, goals, and enhanced eCommerce tracking if needed.

✅ Understand user behaviour
Get real insight into how people browse, what makes them convert, and where you’re losing them.

✅ Custom dashboards and reports
Skip the noise. We deliver easy-to-understand reports tailored to your goals — no data science degree required.

✅ Ongoing support
Need help interpreting your stats or making data-led decisions? We’re only ever a message away.

Perfect for:

  • Business owners upgrading from Universal Analytics to GA4
  • Shopify and WordPress sites needing proper eCommerce tracking
  • Marketing teams who want actionable insights, not guesswork
  • Agencies looking for a GA4 partner they can trust

Our GA4 Setup & Support Includes:

  • Full GA4 installation + configuration
  • Custom events (form submissions, button clicks, etc.)
  • Conversion tracking setup
  • Enhanced eCommerce (for Shopify/Shopify Plus & WooCommerce)
  • Google Tag Manager integration
  • Custom dashboards via GA4 or Looker Studio
  • Monthly performance reporting (optional add-on)

Want to track what actually makes you money?

Get in touch today and we’ll turn GA4 into your secret weapon for smarter growth, not just another dashboard collecting dust.

how it worksEverything you need to know about GA4 and tracking

GA4 is Google’s new analytics platform that replaces Universal Analytics. It’s more powerful, event-based (not session-based), and future-proofed for privacy rules like GDPR. It tracks user journeys across devices more accurately and allows more flexible reporting — but setup is more technical.

Yes. Universal Analytics stopped collecting data in 2023, so if you’re still relying on it, you’re not seeing accurate or current data. GA4 is now the standard, and every serious website needs it set up properly to make informed business decisions.

Absolutely. With the right setup, GA4 can track add-to-carts, purchases, checkout abandonment, coupon usage, and much more. It’s perfect for Shopify and WooCommerce store owners who want to see what drives revenue.

Yes. We create custom reports that highlight the data that matters — leads, conversions, bounce rates, top-performing pages — all in plain English. We’ll even walk you through them if needed.

Yes — we can integrate GA4 with Google Ads, Google Search Console, Looker Studio (for dashboards), Facebook Pixel, and other tools, so all your marketing data connects and works together.